by Amanda Pieterse | May 4, 2026 | Uncategorized
Unlocking trade marketing ROI at the shelf In the competitive and dynamic world of retail, in-store execution is the ultimate battleground where strategies either succeed or not. Brands invest heavily in marketing, product development, and supply chain optimisation,...
by Amanda Pieterse | Apr 28, 2026 | Uncategorized
The Dawn of AI in South African Retail Execution The retail landscape, particularly in South Africa, is undergoing a profound transformation, driven by technological advancements and evolving consumer expectations. In this dynamic environment, in-store execution...
by Amanda Pieterse | Apr 20, 2026 | Uncategorized
Introduction: The Evolving South African Retail Landscape in 2026 The South African retail landscape in 2026 is a dynamic and intricate ecosystem, shaped by a confluence of global economic shifts, rapid technological advancements, and unique local consumer behaviours....
by Amanda Pieterse | Oct 25, 2025 | Uncategorized
In today’s fast-moving retail world, execution matters. Promotions, facings, price labels, and compliance checks might seem small — but when they slip, sales are lost, shoppers leave disappointed, and brands miss opportunities. That’s where Datafy comes in. Datafy is...
by Amanda Pieterse | Oct 15, 2025 | Uncategorized
Here’s what our partners experience with Datafy: ✔ Faster issue resolution ✔ Higher promo compliance ✔ Stronger sales performance ✔ Happier customers at shelf Because in FMCG, execution is everything. And execution is exactly what Datafy delivers. 📲 Let’s chat about...
by Amanda Pieterse | Oct 10, 2025 | Uncategorized
❌ Promotions launched but not activated in-store. ❌ Price labels missing. ❌ Facings and stock levels inconsistent. These small slips in execution cost retailers big money every year. The truth? Retail data is everywhere… but unless it’s structured and actionable, it’s...
