Download app

Welcome to Datafy

Where Data Meets In-Store Execution Excellence

In today’s fast-paced retail landscape, visibility, accuracy, and agility are no longer luxuries—they’re necessities. At Datafy, we empower brands, retailers, and field teams to take control of their in-store execution with precision, purpose, and measurable results. By transforming raw, often chaotic data into clear, actionable insights, we help you boost efficiency, improve compliance, and enhance shelf performance—ultimately increasing your ROI.
In today’s fast-paced retail landscape, visibility, accuracy, and agility are no longer luxuries—they’re necessities. At Datafy, we empower brands, retailers, and field teams to take control of their in-store execution with precision, purpose, and measurable results. By transforming raw, often chaotic data into clear, actionable insights, we help you boost efficiency, improve compliance, and enhance shelf performance—ultimately increasing your ROI.
Download our app

Solutions

Task Deployment & Assignment

Tasks are automatically assigned to field teams based on store, region, or campaign requirements.

Learn more

Solutions

Photo Capture & Verification

Users upload real-time photos as visual proof of task completion. The app uses AI-powered image recognition to automatically identify products,
shelf gaps, pricing errors, or display issues—ensuring accuracy, speed, and accountability.

Learn more

Solutions

Real-Time Monitoring

All submitted data
— including images, survey answers, and task outcomes
— is instantly synced to the central dashboard. Managers and teams can track performance in real time.

Learn more

Solutions

Incentivizing Performance with KaChing

The app includes KaChing, a built-in rewards system that motivates field teams to complete their tasks efficiently and accurately. Users earn points or rewards for participating in surveys, uploading correct photos, and completing campaign goals.

Find out more

Solutions

Automated Reporting & Insights

Datafy doesn’t just collect data —it translates it into actionable insights.

Learn more

Solutions

Key Features of the App

Easy-to-use mobile interface
Photo-verified task completion
AI-powered image recognition
Real-time reporting and dashboards
Custom task creation and deployment
Built-in incentives through KaChing
Works online and offline for field flexibility

Learn more

Benefits Overview

Photo-verified compliance

Users upload real-time photos as visual proof of task completion. The app uses AI-powered image recognition to automatically identify products,

shelf gaps, pricing errors, or display issues—ensuring accuracy, speed, and accountability.

AI
Insights

The First AI Retail Execution Tool of Its Kind in Africa

Proudly built in Africa, Datafy delivers the continent’s first truly AI-powered retail execution platform—setting a new standard for in-store data intelligence. Our predictive analytics and intelligent modelling give brands a competitive edge like never before.

KaChing
Promo Tracking

Powering Engagement with KaChing

Meet KaChing, our built-in incentive and activation engine designed to motivate and reward your in-store teams. Whether it’s merchandisers, field reps, or sales staff—KaChing transforms routine tasks into meaningful engagement.

Field users can earn rewards by completing key assignments such as uploading shelf photos, participating in surveys, meeting campaign targets, or resolving issues. Using automated and manual tracking, KaChing provides detailed performance reporting at store and channel level, ensuring your workforce is always aligned and empowered.

Smarter Tools for a Smarter Retail Operation

At the heart of Datafy is an intelligent platform that uses proprietary scripts, automation, and AI/ML-powered tools to convert complex, multi-source data into real-time insights you can trust.

Whether you’re monitoring stock levels across thousands of stores or checking promotional display compliance, Datafy equips your team with the tools they need to act fast—and act smart.

Our platform is fully integrated with a mobile app and web-based portal, enabling instant access to store reviews, photo-verified task updates, regional performance metrics, and more. It’s retail execution, streamlined and simplified.

The First AI Retail Execution Tool of Its Kind in Africa

Proudly built in Africa, Datafy delivers the continent’s first truly AI-powered retail execution platform—setting a new standard for in-store data intelligence. Our predictive analytics and intelligent modelling give brands a competitive edge like never before.

More about us

What Sets Datafy Apart?

We’re more than a data company. We’re your execution partner, built specifically to solve in-store pain points in a way no other platform can.

Seamless, End-to-End Data Workflows

From task assignment to issue resolution, Datafy eliminates manual bottlenecks. Every issue is supported by photo verification, ensuring full accountability and transparency throughout your retail ecosystem.

Fully Customizable Retail Intelligence

No two retail strategies are alike. That’s why we tailor each solution to your brand’s unique KPIs, store types, and merchandising goals. Whether you’re tracking pricing accuracy, planogram compliance, stock levels, or promotional display quality, our system is built around your real-world expectations.

AI-Driven Image Recognition & Labelling

Harness the power of machine learning. Our deep-learning models are trained on thousands of retail images, enabling rapid identification of products, gaps, and misplacements. The result? Faster, more accurate data—without the guesswork.

Dynamic Task Deployment

Live data should drive live action. With Datafy, you can trigger tasks based on real-time insights from specific stores, regions, or channels.

Assign teams to:
Fix on-shelf issues
Track new product launches
Ensure promotional compliance
Collect field survey data
Execute targeted campaigns
Monitor incentive program progress

Everything You Need, In One Place

From store floor to headquarters, Datafy gives your entire team the visibility and tools they need to succeed:

Customizable Dashboards

for executive insights and field visibility

AI-Powered Analytics

to uncover trends and optimize execution

Real-Time Alerts

for immediate issue resolution

Mobile & Web Platforms

to keep your team connected on the go

Photo-Verified Reports

to validate execution at every level

Client Testimonial

★★★★★

The Datafy team is an extension of ours....they do great work for Rhodes...all our requests, you exceed our expectations...

GARETH RAMSDEN

HEAD OF NATIONAL SALES, RHODES FOOD GROUP